Market Focus: Trends and Developments in the Ice Cream Sector in the US, New Report Launched

This report provides a concise overview of the Ice Cream market in the US. After reading this report, you will understand the size of the market, the economic, demographic, and behavioural trends that will drive its evolution and the leading players within the market, allowing you to plan effectively for the future.

Introduction and Landscape

Why was the report written?

This overview of the consumer and market dynamics of the US Ice Cream sector allows new entrants and established players to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.

What is the current market landscape and what is changing?

Indulgence is the most important motivation in the US Ice Cream market, which shows the need for manufacturers to produce new flavors and types of Premium Ice Cream with different ingredients.

What are the key drivers behind recent market changes?

The desire to consume products that help them relax and better enjoy personal time, are additional key touch points for consumers that should be used to drive product benefits and communications.

What makes this report unique and essential to read?

This report brings together consumer insight and market data to provide a comprehensive brief of the US’s Ice Cream sector. This allows for the rapid identification of key growth opportunities across major Ice Cream categories and their packaging.

Key Features and Benefits:

• Analysis of consumer behaviour, economic conditions, and demography reveals emerging opportunities in the US Ice Cream sector.
• Key growth categories are highlighted by analysing the market dynamics of major Ice Cream categories.
• Market shares are provided for the leading brands and private label across Ice Cream categories.
• An overview of packaging trends in the Ice Cream sector is provided, including primary packaging material and type, packaging closures, and outer packaging.

Key Market Issues

• Rising disposable income and urban culture has resulted in an increasing demand for premium ice cream among consumers.
• Fun & Enjoyment is the third most valuable consumer trend impacting the Ice Cream market in the US, followed by Value conscious consumer trends. Companies are increasingly associating fun and enjoyment with Ice Cream through innovation in colors and flavors; retailer’s private label strategies are targeting value conscious consumer trends.
• Rising disposable incomes and a growing economy help consumers to spend on products that offer a more enjoyable experience.
• Small portion snacking allows consumers a special moment to them self, which is being targeted by Companies with small portion multi-pack product lines.
• Private Label’s Premium and variety flavors are increasingly seen in Wal-Mart and Kroger, indicating shift from 'me-too' products, towards premiumization and direct competition with branded products.

Key Highlights:

• Ice Cream manufacturers are focusing on provenance and creating premium products in standard flavors, such as Vanilla, Chocolate and Strawberry, through the use of high-end ingredients.
• An increasing health-consciousness is leading to a growth in demand for products with functional and natural ingredients, and healthier options, such as smaller portion sizes and lower levels of fat and calories.
• Private label ice cream products are gaining importance, and are poised for higher growth in the coming years. More than 50% of the Ice Cream is sold though Hypermarkets & Supermarkets.
• The Ice Cream market in the US is facing competition from substitute products such as frozen yogurt and cheese cake. An awareness of the health benefits of soya and dairy products, like frozen yoghurt, is high and as a result, demand for soya and dairy-based frozen desserts will rise in the future as they are increasingly positioned to benefit from growing health concerns.

Spanning over 38 pages, “Market Focus: Trends and Developments in the Ice Cream Sector in the US” report covering 4 companies - Nestlé S.A., Unilever PLC, Wells Enterprises , Blue Bell Creameries.

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Market Focus: Trends and Developments in the Bakery and Cereals Sector in Russia, New Report Launched

This report provides a concise overview of the Bakery & Cereals market in Russia. After reading this report, you will understand the size of the market, the economic, demographic, and behavioural trends that will drive its evolution, and the leading players within the market, allowing you to plan effectively for the future.

Introduction and Landscape

Why was the report written?

This overview of the consumer and market dynamics of Russia’s Bakery & Cereals sector allows new entrants and established players to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.

What is the current market landscape and what is changing?

Russia is one of the fastest growing economies in Europe. A growing middle class with rising disposable income is creating opportunities for premium and artisanal Bakery & Cereals products. Meanwhile health-conscious eating and an inclination towards convenience foods is increasing

What are the key drivers behind recent market changes?

Russian’s eating habits are impacted by the aging population and a shift in consumer preferences towards nutritional and healthy eating. Steady growth in GDP and increased disposable income are among the important driving factors in recent market changes.

What makes this report unique and essential to read?

This report brings together consumer insight and market data to provide a comprehensive brief of Russian Bakery & Cereals sector. This allows for the rapid identification of key growth opportunities across 11 Bakery & Cereal categories and their packaging.

Key Features and Benefits:

• Analysis of consumer behaviour, economic conditions, and demography reveals emerging opportunities in the Bakery & Cereals sector.
• Key growth categories are highlighted by analysing the market dynamics of 11 Bakery & Cereal categories.
• Market shares are provided for the leading brands and private label across Bakery & Cereals categories.
• An overview of packaging trends in Russia’s Bakery & Cereals sector is provided, including primary packaging material and type, packaging closures, and outer packaging.

Key Market Issues:

• The leading consumption motivation in the Russian Bakery & Cereals market is consumers seeking to create their own space and enjoy personal time, which motivated over 30% of consumption in the Bakery & Cereals market. This is followed by the search for Better Value for Money, where retailers are exploring the possibilities of value for money private label products directly competing with branded products.
• Consumer’s desire to treat themselves is one of the leading motivations in the Russian Bakery & Cereals market, accounting for approximately one quarter of consumption in market. Meanwhile, the demand for products offering personal weight management with positive nutrition is gaining momentum.
• Even as rising levels of obesity are a concern for Russian consumers, the desire to treat oneself will help drive strong growth in the Cakes, Pastries & Sweet Pies category. Meanwhile increased snacking will help drive growth in the Savory Biscuits category.
• Mature categories such as Bread & Rolls and Cookies (Sweet Biscuits) with high penetration are growing slower than other categories. Meanwhile the desire to treat oneself and enjoy personal space and time through baked snacks are driving categories such as Cakes, Pastries & Sweet Pies to grow faster than others.
• Russia lags behind the majority of European markets in terms of the trust and confidence consumers have in the quality of private labels. However Value for Money is one of the top four major motivators in the Bakery & Cereals market in Russia, which indicates the potential for private label success in future.

Key Highlights:

• Companies are innovating with Kasha product lines with localized tastes while adding functional benefits.
• Marketers are increasingly seeing consumers’ busy lives as an opportunity to fill gaps in the market with on-the-go products like Breakfast Biscuits.
• Traditional bakery products still dominate the market, but there are substantial numbers of consumers looking for more healthy, value added products and not worrying about price.
• Bread & Rolls and Morning Goods accounted for majority of the total number of packs used in the Russian Bakery & Cereals sector in 2012, driving significant demand for Flexible Packaging Bags/Sachets and Films.

Spanning over 51 pages, “Market Focus: Trends and Developments in the Bakery and Cereals Sector in Russia” report covering 9 ompnanies - Dr. August Oetker , KGLesaffre group, Haas Baking Co, Russky Produkt OAO, Ruspack, Dr. August Oetker KG, Baltiyskiy Khleb ,Russkiy Khleb LLC ,Fazer Group.

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Market Focus: Trends and Developments in the Bakery and Cereals Sector in the Germany, New Report Launched

This report provides a concise overview of the Bakery & Cereals market in the Germany. After reading this report, you will understand the size of the market, the economic, demographic, and behavioural trends that will drive its evolution and the leading players within the market, allowing you to plan effectively for the future.

Introduction and Landscape

Why was the report written?

This overview of the consumer and market dynamics of the Germany’s Bakery & Cereals sector allows new entrants and established players to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.

What is the current market landscape and what is changing?

Increased public awareness of healthy diets and nutrition is visible in consumer’s purchases, and is driving the demand for health and wellness products. Private labels are rapidly gaining market share, as improved quality at competitive prices is encouraging consumers to switch over.

What are the key drivers behind recent market changes?

The German Bakery & Cereals market is complex, encompassing a variety of needs and tastes. The desire to Indulge is the key motivation driving the consumption. This page examines the influence of two of the leading trends in the Bakery & Cereals sector in Germany.

What makes this report unique and essential to read?

This report brings together consumer insights and market data, to provide a comprehensive brief of the Germany Bakery & Cereals sector. This allows for the rapid identification of key growth opportunities across 11 Bakery & Cereal categories and their packaging.

Key Features and Benefits:

• Analysis of consumer behaviour, economic conditions, and demography reveals emerging opportunities in the Bakery & Cereals sector.
• Key growth categories are highlighted by analysing the market dynamics of 11 Bakery & Cereal categories.
• Market shares are provided for the leading brands and private label across Bakery & Cereals categories.
• An overview of packaging trends in the Germany’s Bakery & Cereals sector is provided, including primary packaging material and type, packaging closures, and outer packaging.

Key Market Issues:

• Hypermarkets & Supermarkets is the dominant retail channel for Bakery & Cereals distribution. Most baked goods and staple foods are sold through Hypermarkets & Supermarkets, and the market share of leading retailers is rising, driven by their private label options.
• Older Consumers are the heaviest consumers of Bakery products. Marketers need to target this category with healthier products.
• The desire to treat oneself is a key motivator of consumption in the German Bakery & Cereals sector followed by need for Better Value for Money and Busy Lives.
• The German Bakery & Cereals market is mature and growing at a steady rate. However, the growth rate varies across different categories. Energy Bars will continue to be the fastest growing category by value, followed by the Bread & Rolls category which is already the largest category in the German Bakery & Cereals market.
• Private labels are performing well in Germany, and penetration is relatively high in the German Bakery & Cereals sector at 22.1% of the overall market. Private label penetration varies depending on the product category in the Bakery & Cereals sector: penetration is low in categories such as Breakfast Cereals and Bread & Rolls, due to aggressive penetration by Artisanal manufacturers and the important role played by brand image in these categories

Key Highlights:

• In recent years the prices of commodities, such as wheat and corn which are used as a raw material for production of bakery products, has risen significantly. This has affected the profit margins of manufacturers and resulted in price hikes.
• Consumers selected 13.2% of Bakery & Cereal products because they helped them with their busy lives. Marketers are increasingly seeing busy life as an opportunity to fill the gap with on-the-go products
• With a rapidly aging population, marketers face the challenge of targeting middle-aged consumers and their specific nutritional needs and consumption habits, which are increasingly oriented to healthy lifestyles.
• Consumers tend to associate organic production methods with quality. Opportunities exist for organic products, such as fiber enriched cookies and wholegrain baked goods.
• The growing consumption of Bakery & Cereals in Germany means that absolute demand for the majority of pack materials and types will increase between 2012 and 2017

Spanning over 39 pages, “Market Focus: Trends and Developments in the Bakery and Cereals Sector in the Germany” report covering 9 ompnanies - Dr. August Oetker KG, RUF Lebensmittelwerk KG. , Mondamin Diamant Nahrungsmittel GmbH , Lieken AG , The Kellogg Company , Cereal Partners Worldwide S.A. , Conditorei Coppenrath and Wiese GmbH and Co. KG ,Backstube and Sharefoods , Schwartauer Werke GmbH and Co KGaA.

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Market Focus: Trends and Developments in the Prepared Meals Sector in Russia, New Report Launched

This report provides a concise overview of the Prepared Meals market in the Russia. After reading this report, you will understand the size of the market, the economic, demographic, and behavioural trends that will drive its evolution and the leading players within the market, allowing you to plan effectively for the future.

Introduction and Landscape

Why was the report written?

This overview of the consumer and market dynamics of the Russian Prepared Meals sector allows new entrants and established players to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.

What is the current market landscape and what is changing?

The rise of Russia’s middle class, aided by rising incomes, has led to significantly more demand for higher quality, nutritious, and convenient food. Russians are becoming increasingly time-poor, and are thus leaning towards packaged snacks and prepared meals in lieu of traditional, labor-intensive Russian cooking..

What are the key drivers behind recent market changes?

Delaying marriage has increased the number of single households, impacting eating habits and creating an opportunity for packaged food.

What makes this report unique and essential to read?

This report brings together consumer insight and market data to provide a comprehensive brief of the Russian Prepared Meals sector. This allows for the rapid identification of key growth opportunities across Prepared Meals categories and their packaging.

Key Features and Benefits:

• Analysis of consumer behaviour, economic conditions, and demography reveals emerging opportunities in the Prepared Meals sector.
• Key growth categories are highlighted by analysing the market dynamics of the Prepared Meals categories.
• Market shares are provided for the leading brands across Prepared Meals categories.
• An overview of packaging trends in the Russian Prepared Meals sector is provided, including primary packaging material and type, packaging closures, and outer packaging.

Key Market Issues:

• Most sales of Prepared Meals in Russia are through Hypermarkets & Supermarkets, which accounted for over 50% of retail sales by value in 2012. This is driven by Hypermarkets & Supermarkets dominance of the Ready Meals category, which accounts for over 90% of the prepared Meals market.
• Prepared Meals accounted for up to 5% of all Food retail sales in Russia in 2012.
• The most important motivation is driven by the creation of Personal Space & Time, which shows consumers wanting to relax unwind and free themselves from things to do through food.
• Working hours are increasing for certain groups, but many consumers similarly have increasingly busy lives as they attempt to juggle work, home life, personal ambitions, and the desire to be close to friends and family. This means they are likely to seek out Food products, and particularly Prepared Meals, that can speed-up the cooking process.
• Rigid Plastic Tubs with Foil closures are the most commonly used in the Prepared Meals market in Russia

Key Highlights:

• Prepared Meals one of the fastest growing food sectors in Russia, with only 3 other sectors (Savory & Deli Foods , Soy Products, and Ice Cream) having a higher growth during 2007-2012.This high growth is driven by the time pressures facing many Russians. These time pressures will intensify in future, boosting sales even further
• The prepared meals market is a high growth mature market, but Russian consumers of Prepared Meals categories trust branded products over private labels as branded products are being marketed by the well known Food manufacturers associated with quality.
• In the future, Health will be one of the key influencers of Prepared Meals, with rising healthcare costs becoming an emerging concern for Russians. This will place a greater pressure on food manufacturers to provide health benefits in their offerings, such as low fat or low salt foods.

Spanning over 41 pages, “Market Focus: Trends and Developments in the Prepared Meals Sector in Russia” report covering 9 ompnanies - KachestvennyeProdukty ZAO, Hortex Holdings S.A, Rollton, Dr. August Oetker KG, Orkala Group, Nestlé S.A., Rus Food Management ,Nashhiculinary ,PochtiGotovo.

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Market Focus: Trends and Developments in the Prepared Meals Sector in the US, New Report Launched

This report provides a concise overview of the Prepared Meals market in the US. After reading this report, you will understand the size of the market, the economic, demographic, and behavioral trends that will drive its evolution and the leading players within the market, allowing you to plan effectively for the future.

Introduction and Landscape

Why was the report written?

This overview of the consumer and market dynamics of the US Prepared Meals sector allows new entrants and established players to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.

What is the current market landscape and what is changing?

The Prepared Meals market in the US is one of the largest in the world and per capita consumption is also high. Meanwhile, the increasing number of single-person households, increased affluence, and busy lives has created demand for single-serving Prepared Meal packages, or those that can be resealed for future use.

What are the key drivers behind recent market changes?

Increased per capita income in the US, apart from a drop in 2009, resulted in consumers demanding more time saving and convenient food items, among which Prepared Meals figures prominently.

What makes this report unique and essential to read?

This report brings together consumer insight and market data to provide a comprehensive brief of the US Prepared Meals sector. This allows for the rapid identification of key growth opportunities across three Prepared Meals categories and their packaging.

Key Features and Benefits

• Analysis of consumer behavior, economic conditions, and demography reveals emerging opportunities in the Prepared Meals sector in the US.
• Key growth categories are highlighted by analyzing the market dynamics of three Prepared Meals categories: Meal Kits, Pizza, and Ready Meals.
• Market shares are provided for the leading brands across the Meal Kits, Pizza, and Ready Meals categories.
• An overview of packaging trends in the US Prepared Meals sector is provided, including primary packaging material and type, packaging closures, and outer packaging.
• Key future trends are highlighted and analyzed in order to identify opportunities and threats in the Prepared Meals sector.

Key Market Issues

• Food & Grocery sales in the US will increase across all channels; however, the majority of this growth will occur in modern retail chains as they expand beyond core urban centers and into smaller towns. Hypermarkets & Supermarkets dominate sales of Prepared Meals market in the US.
• Convenience is of growing importance in US food culture, as consumers look for quick and easy options as a result of busy lifestyles, the increase in the number of single parent households, and the rise in the number of working women. With the improved economic condition there is increased competition between Prepared Meals and the Foodservices sector.
• Both male and female markets are focused on Affluent and Time Rich consumer segments. In addition, consumer analysis based on Wealth Group reveals that the Hard Pressed consumer group has a large consumption share, indicating an opportunity for inexpensive ranges of Prepared Meals.
• Prepared Meals manufacturers should focus their strategies towards Tweens & Early Teens, and Older consumers. Marketers should aim to support this group with suitable products.

Key Highlights

• Consumer confidence has been hit beyond the economic recession during 2007-2009. Even though the economy has returned to a growth path, consumer confidence still remains weak. This will create opportunities for private labels, even though they currently have a low penetration in the Prepared Meals sector.
• Sales of private label Prepared Meals products have increased consistently in the US based on successful partnerships between big suppliers and major retailers.
• Increased health concerns, especially obesity, haveled some American consumers to want to cut down their calorie consumption.
• Convenient packaging is a major trend in Prepared Meals, such as packs that can be readily microwaved and then used as a serving dish.

Spanning over 38 pages, “Market Focus: Trends and Developments in the Prepared Meals Sector in the US” report covering 9 ompnanies - DiGiorno, Tombstone , Red Baron , Stouffer's, Healthy Choice, Lean Cuisine, Walmart ,Kroger ,Safeway.

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Market Focus: Trends and Developments in the Dairy Food Sector in China, New Report Launched

This report provides a concise overview of the Dairy Food market in China. After reading this report, you will understand the size of the market, the economic, demographic, and behavioral trends that will drive its evolution and the leading players within the market, allowing you to plan effectively for the future.

Introduction and Landscape

Why was the report written?

This overview of the consumer and market dynamics of the Chinese Dairy Food sector allows new entrants and established players to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.

What is the current market landscape and what is changing?

Growing disposable income and the development of new products such as probiotic yogurts has driven the Dairy sector’s growth in China. In local currency terms, the Dairy Food market in China grew steadily at a CAGR of 8.8% during 2007-2012.

What are the key drivers behind recent market changes?

Life stage needs and Age related products driving Dairy Food consumption in China. Chinese Dairy Consumers are Cost Conscious yet they seek products that help them relax and enjoy

What makes this report unique and essential to read?

This report brings together consumer insight and market data to provide a comprehensive brief of the Chinese Dairy Food sector. This allows for the rapid identification of key growth opportunities across major Dairy Food categories and their packaging.

Key Features and Benefits

• Analysis of consumer behavior, economic conditions, and demography reveals emerging opportunities in the Dairy Food sector.
• Key growth categories are highlighted by analyzing the market dynamics of major Dairy Food categories.
• Market shares are provided for the leading brands and private label across Dairy Food categories.
• An overview of packaging trends in the Chinese Dairy Food sector is provided, including primary packaging material and type, packaging closures, and outer packaging.

Key Market Issues

• Dairy products distribution in China follows a similar pattern with a differing proportion of market share. Hypermarkets & Supermarkets is the most important channel in Dairy Food distribution, with a 52% share of retail sales in China in 2012.
• Rising disposable incomes, along with an expanding middle-class, allows scope for Dairy Food manufacturers to target consumers with more premium products.
• Changing Lifestages is by far the most important motivation in the Chinese Dairy market, which shows the need for manufacturers to produce products that meet specific requirements they see as being caused by their life stage, such as single consumers and young couples looking for smaller pack sizes.
• The Chinese are traditionally very cost-conscious and this characteristic is driving them towards value priced products. Chinese consumers tend to adhere to a strict shopping list and are mindful of not going over budget.
• In US dollar terms, the Chinese Dairy market registered higher growth, at a CAGR of 12.9% during 2007-2012. This was due to the weakening of the Chinese Yuan against the US dollar.

Key Highlights

• The Dairy market has clear winners and losers among its categories during 2007-2017. This analysis focuses on market shares of individual categories. The higher growth of Yogurt and Cheese means these categories will gain market share from the Milk category.
• The Yogurt market in China is expected to register strong growth as result of growing consumption of these products by young and older Chinese consumers, and is expected to register a CAGR of 12.5% in US dollar terms during 2012-2017.
• The major reason for the low penetration of Private Labels in China’s Dairy market is food safety reasons. These concerns are holding consumers back from supporting Private Labels, as they are becoming very particular about the quality of ingredients used
• The Milk and Yogurt categories together accounted for 92% of the total number of packs used in China’s Dairy Food sector in 2012, driving the significant demand for Paper & Board cartons and Rigid Plastic Tubs.

Spanning over 46 pages, “Market Focus: Trends and Developments in the Dairy Food Sector in China” report covering 9 companies - Bright Food (Group) Co., Ltd., Fonterra Co-operative Group Limited, Groupe Lactalis, Elle and Vire International, Bongrain S.A., Nestlé S.A., China Mengniu Dairy Company Limited. ,Inner Mongolia Yili Industrial Group Co., Ltd. ,Shanghai Dairy Group Co. Ltd.

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Market Focus: Trends and Developments in the Dairy Food Sector in Brazil, New Report Launched

This report provides a concise overview of the Dairy Food market in Brazil. After reading this report, you will understand the size of the market, the economic, demographic, and behavioral trends that will drive its evolution and the leading players within the market, allowing you to plan effectively for the future.

Introduction and Landscape

Why was the report written?

This overview of the consumer and market dynamics of the Brazilian Dairy Food sector allows new entrants and established players to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.

What is the current market landscape and what is changing?

The demographic factors such as urbanization and an emerging global middle class will influence the consumption of Dairy products in Brazil. Growing personal income will result in an increased per-capita Dairy Food consumption in Brazil.

What are the key drivers behind recent market changes?

Changing Age Structures and Better Value for Money are key trends driving growth in the Dairy Food market in Brazil.

What makes this report unique and essential to read?

This report brings together consumer insight and market data to provide a comprehensive brief of the Brazilian Dairy Food sector. This allows for the rapid identification of key growth opportunities across major Dairy Food categories and their packaging.

Key Features and Benefits

• Analysis of consumer behavior, economic conditions, and demography reveals emerging opportunities in the Dairy Food sector.
• Key growth categories are highlighted by analyzing the market dynamics of major Dairy Food categories.
• Market shares are provided for the leading brands and private label across Dairy Food categories.
• An overview of packaging trends in the Brazilian Dairy Food sector is provided, including primary packaging material and type, packaging closures, and outer packaging.

Key Market Issues

• The development of dairy technology to extend shelf life has changed distribution of Milk and Dairy Food from home delivered or sold in Hypermarkets & Supermarkets. Hypermarkets & Supermarkets continued to be the preferred distribution channel for Dairy Food, followed by Convenience Stores.
• Traditionally Brazil’s Dairy market was dominated by few national and international companies. However, several new dairy companies entered the market during 2006-2010 keen to participate in Brazil’s fast growing Dairy market leading to second round of consolidation.
• Established Dairy brands in Brazil were able to hold their market share because of product innovation and new launches, leaving penetration low for Private Labels.
• Milk and Cheese are the largest market categories by value. While higher per-capita milk consumption is driving milk sales, Sales of Cheese are growing quickly in Brazil as food ingredient.

Key Highlights

• The Dairy Food market in Brazil is almost equally split by volume between male and female consumers. While Kids & Babies is the largest consumer group, Better-off men and women have the highest consumption share.
• Greater value proposition is an important trend in the Dairy market as the country’s newly added middle class population are willing not only trading down to lower priced items, but also trading up to higher priced ones when they feel there is value in doing so.
• Yogurt sales in Brazil are driven by the products health benefits. Obesity is a common health problem in Brazil as Brazilians tend to enjoy a high calorie diet.
• Advanced packaging technology for Dairy products has contributed not only to extended shelf-life but also has eased supply chain pressures, enabling producers to ship products over greater distances. It also has led to greater product differentiation and line extensions.

Spanning over 43 pages, “Market Focus: Trends and Developments in the Dairy Food Sector in Brazil” report covering 9 companies - Nestlé, Batavinho, Batavo, Polenghi, Batavinho, Danone, Paulista ,Pão de Açúcar ,Carrefour.

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Market Focus: Trends and Developments in the Savory Snacks Sector in Germany, New Report Launched

This report provides a concise overview of the Savory Snacks market in Germany. After reading this report, you will understand the size of the market, the economic, demographic, and behavioural trends which will drive its evolution, and the leading players within the market, allowing you to plan effectively for the future.

Introduction and Landscape

Why was the report written?

This overview of the consumer and market dynamics of the German Savory Snacks sector allows new entrants and established players to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.

What is the current market landscape and what is changing?

Germany is the biggest food market in the EU. Major trends include a greater demand for healthier Food such as low calorie, zero trans-fat, vegetarian, and organic options; foods that offer greater convenience such as designed for on-the-go, microwavable, easy to prepare or readily accessible for foodservices; and greater choice in terms of variety, such as more premium and exotic products, and Private Label products.

What are the key drivers behind recent market changes?

Most of the Snack foods are considered to be indulgence Food. However, high income level and health consciousness have raised demand for low fat and non-fat snack products that still taste good.

What makes this report unique and essential to read?

This report brings together consumer insight and market data to provide a comprehensive brief of the Germany Savory Snacks sector. This allows for the rapid identification of key growth opportunities across major Savory Snacks categories and their packaging.

Key Features and Benefits

• Analysis of consumer behaviour, economic conditions and demography reveals emerging opportunities in the Savory Snacks sector.
• Key growth categories are highlighted by analysing the market dynamics of major Savory Snacks categories.
• Market shares are provided for the leading brands and private labels across Savory Snacks categories.
• An overview of packaging trends in the German Savory Snacks sector is provided, including primary packaging material and type, packaging closures, and outer packaging.

Key Market Issues

• Germany is regarded as the economic powerhouse of Europe, but is crucially dependent on an export market that covers not only the EU region, but emerging markets as well. Although the German economy has performed better than most other Western European countries, economic uncertainty in several EU countries is expected to affect consumer spending in Germany.
• Price competition is very high in Germany’s food retail market leading to low prices and slim margins. Discounters have a comparatively high share in food retailing in Germany.
• Germany is the biggest food market in the EU. Major trends in both include a greater demand for healthier food such as low calorie, zero trans-fat, vegetarian, and organic options, and foods that offer greater convenience such as those designed for on-the-go, microwavable, easy to prepare or readily accessible for foodservices.
• The German Savory Snacks market is complex, encompassing a variety of needs and tastes. The desire to Indulge is the key motivation driving consumption. This page examines the influence of two of the leading trends in the Savory Snacks sector in Germany.
• The creation of Personal Space & Time and the desire to Enjoy eating snacks are the other important trends driving consumption of Savory Snacks in Germany. Evolving consumer tastes and preferences means that snacks marketers in Germany must adapt new strategies.

Key Highlights

• In recent years the prices of commodities such as potatoes and corn, which are the raw materials used to produce Snacks, has risen significantly, mostly due to the higher cost of cereal imports and energy. This has affected the profit margins of manufacturers, and resulted in price hikes.
• Consumers are price-conscious, which affects their food purchasing decisions and urges then to do comparison shopping. This price sensitivity will also provide a greater opportunity for private label products.
• With a rapidly aging population, marketers face the challenge of targeting middle-aged consumers and their specific nutritional needs and consumption habits, who are increasingly oriented to healthy lifestyles.
• Consumers tend to associate organic production methods with quality. Opportunities exist for low calorie, low salted processed snacks and Nuts & Seeds.
• The growing consumption of Savory Snacks in Germany means demand for almost all key pack materials and types will increase between 2012 and 2017. Demand will increase for Flexible Plastic Bag/Sachets, along with a slight demand for Paper & Board Boxes, as a result of its increasing use across all Snacks products, due to its low weight, innovative designs, and size flexibility.

Spanning over 45 pages, “Market Focus: Trends and Developments in the Prepared Meals Sector in the UK” report covering the Country context, Consumer Overview, Sector Analysis, Brands and Private Labels, Packaging Insight, Future Outlook- four key trends in Germany's Savory Snacks sector, Data Appendix and Summary Methodology. The report covering 6 companies - Intersnack Group GmbH and Co. KG, The Lorenz Bahlsen Snack-World GmbH and Co KG, Seeberger GmbH, BAK KardeslerLebensmittel-HandelsgesellschaftmbH, The Kellogg Company, PepsiCo, Inc.

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Market Focus: Trends and Developments in the Prepared Meals Sector in the UK, New Report Launched

This report provides a concise overview of the Prepared Meals market in the UK. After reading this report, you will understand the size of the market, the economic, demographic, and behavioural trends that will drive its evolution within the market, allowing you to plan effectively for the future.

Introduction and Landscape

Why was the report written?

This overview of the consumer and market dynamics of the UK’s Prepared Meals sector allows new entrants and established players to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.

What is the current market landscape and what is changing?

The Prepared Meals market is growing due to the increase in the number of women in the workforce and single-person and one-parent family units. While growth has been steady in local currency terms, closely matching volume growth, volatile exchange rates have added complexity to the market for international companies. For instance, the value of the British pound versus the US dollar fell rapidly during the second half of 2008, and then grew rapidly after 2009. This fluctuation is expected to stabilize in the coming years, showing steady growth.

What are the key drivers behind recent market changes?

The Prepared Meals market is growing in the UK and this growth reflects the busy lives of UK consumers, the increasing numbers of working women, the search for convenience, and declining culinary skills. In addition, growth is also supported by an aging population and the increasing desire to experience global cuisine or to have a restaurant-like experience at home.

What makes this report unique and essential to read?

This report brings together consumer insight and market data to provide a comprehensive brief of the UK Prepared Meals sector. This allows for the rapid identification of key growth opportunities across three Prepared Meals categories and their packaging.

Key Features and Benefits

• Analysis of consumer behaviour, economic conditions, and demography reveals emerging opportunities in the Prepared Meals sector.
• Key growth categories are highlighted by analysing the market dynamics of three Prepared Meals categories.
• Market shares are provided for the leading brands across Prepared Meals categories.
• An overview of packaging trends in the UK’s Prepared Meals sector is provided, including primary packaging material and type, packaging closures, and outer packaging.

Key Market Issues

• It is interesting to see that 'Time Rich' consumers, who have more than seven hours of leisure time per day, account for over one-third of Prepared Meals consumption by volume, which indicates cookery skills and habits are declining among UK consumers.
• Increasing numbers of working women who have increasingly busy lives as they attempt to juggle work, home life, personal ambitions, and the desire to be close to friends and family. This is leading to the consumption of more ready-to-eat products and prepared meals.
• Time pressed consumers, busy lifestyles, and a decline in cooking skills will help the Ready Meals category grow in the UK.
• Marketers are exploring new products innovation targeted towards providing convenience, taste, and healthy ready-to-eat meals.
• Time pressed consumers, busy lifestyles, and a decline in cooking skills will help the Ready Meals category grow in the UK.

Key Highlights

• Consumer data indicates over two-fifths of Prepared Meals consumption is driven by the affluent and better-off consumer groups.
• The country of origin of ingredients will play a crucial role in brands claiming to provide authentic regional tastes.
• The ethnic population is growing and so are instances of the experience seeking British population wanting to try global cuisine.
• The British government has forecast that within the next two decades, there will be a 50% increase in the number of people aged 65 and over.

Spanning over 39 pages, “Market Focus: Trends and Developments in the Prepared Meals Sector in the UK” report covering 9 ompnanies- General Mills, Inc., Discovery Foods Ltd., Findus group, Dr. August Oetker KG, Northern Food Co., Ltd, Pizza Express, Campbell Soup Company ,Northern Food Co., Ltd ,Iglo Foods Group Ltd.

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